Something about the more things change? George Eastman pitched the first small portable camera to the world in 1888 with the slogan "you press the button, we do the rest". It was given the onomatopoeic name 'Kodak'.
Samsung are trying the same message, taken to the most extreme, unbelievable lengths with their latest lines of digital cameras. We are informed that the NV100HD contains a feature called 'Beauty Shot':
Make every photo perfect. Improve the way you look - without surgery. The quick and easy way for a better-looking you. The Beauty Shot feature is like having your own make-up artist-right in your camera. It automatically identifies imperfections such as blemishes and dark spots on the face, and retouches them so that faces appear brighter and smooth. And with different level settings, you can control the amount of retouching that takes place - it's that simple!